2004 #7 What if your ball is unplayable in a bunker?

The Scene:
You are playing hole #1. Your second shot lands in the rough on the right side of the fairway, well short of the bunker. The flag is just beyond the bunker and you aim for it, take a full swing and let it rip. But the deep rough grabs your club. The ball allllmmoooost makes it over but darn it, it lands short, in the bunker, right under the lip. You’ll never get it out of there. You decide to declare your ball unplayable and take the one stroke penalty. But then,

What would you do?
A. Drop your ball inside the bunker?
B. Take another penalty stroke and drop your ball in the rough, just behind the bunker?

A is correct.

Open your Rules of Golf book to
Rule #28 Ball Unplayable
If the player deems his ball to be unplayable, he must, under penalty of one stroke:
a. Play a ball as nearly as possible at the spot from which the original ball was last played; or
b. Drop a ball behind the point where the ball lay, keeping that point directly between the hole and the spot on which the ball is dropped, with no limit to how far behind that point the ball may be dropped; or
c. Drop a ball within two club-lengths of the spot where the ball lay, but not nearer the hole.
If the unplayable ball is in a bunker, the player may proceed under Clause a, b or c. If he elects to proceed under Clause b or c, a ball must be dropped in the bunker.

You have three options only. Hit from where you hit before or drop inside the bunker either within 2 club lengths of where the ball lies (no nearer the hole) or on a line behind the ball. (Imagine a straight line which starts at the flag stick, goes straight through your ball and on back.) You can drop anywhere on that line behind your ball except when your ball is in a bunker. Then you have to drop it inside the bunker.

REMEMBER: If your ball is unplayable in a bunker the only way to get out is to go back and hit from where you hit before.